SPARC

raym [at] arl [dot] org

Raym Crow joined SPARC in February 2002. In this role, he identifies and negotiates partnerships with scholarly publishers and helps develop and implement SPARC strategic plans. Prior to joining SPARC, Raym served in a variety of publishing management positions including Vice President of Product Development at Congressional Information Service, Publisher at NEXIS Business Information, and Vice President of Marketing and Product Management at PC Data. He is a principal in Chain Bridge Group, a consulting firm specializing in strategic product and market planning for academic and business publishers.Raym has over 20 years' experience in academic publishing and library information services, specializing in strategic business planning, product development, and market management. As a SPARC consultant, Mr. Crow helps professional societies, academic institutions, and faculty researchers plan and develop new electronic journals and extend existing publishing programs to digital media.

Consulting Services for Academic and Business Publishers

Specific services include:

• Strategic business planning and business plan development
• Funding proposal development
• Market development and management
• Content licensing and distribution planning and negotiations
• Pricing and value management
• Competitive analysis
• Product development
• User-driven market research
• Product marketing

Select Publications and Presentations

• Sponsorships for Nonprofit Scholarly & Scientific Journals: A Guide to Defining & Negotiating Successful Sponsorships
  [PDF] Washington, DC: Scholarly Publishing & Academic Resources Coalition, August 2005
• "The Case for Institutional Repositories: A SPARC Position Paper." Washington, DC: Scholarly Publishing & Academic Resources Coalition, 2002.
• "SPARC Institutional Repository Checklist & Resource Guide." Washington, DC: Scholarly Publishing & Academic Resources Coalition, 2002.
• With Howard Goldstein:
  Guide to Business Planning for Launching a New Open Access Journal. New York: Open Society Institute, First Edition January 2003, Second Edition July 2003.
  http://www.soros.org/openaccess/oajguides/html/business_planning.htm
• Guide to Business Planning for Converting a Subscription-based Journal to Open Access. New York: Open Society Institute, First Edition January 2003, Second Edition July 2003.
  http://www.soros.org/openaccess/oajguides/html/business_converting.htm
• Model Business Plan: A Supplemental Guide for Open Access Journal Developers & Publishers. New York, Open Society Institute, First Edition July 2003.
  http://www.soros.org/openaccess/oajguides/html/OAJGuideBPSuppl_Ed.1.htm
• Campus-Based Publishing Partnerships, presented at Transformative Publishing: Academic Libraries, University Presses, and the Future of Scholarly Communication—Spring Scholarly Communication Symposium at Georgetown University, April 2011.
  http://tinyurl.com/3karj2h

View SPARC Publications for a complete list of presentations, papers, guides, articles, and podcasts from SPARC.