The largest, most successful International Open Access Week yet has just come to a close. With just under 900 participants in 94 countries, this year’s event was no less than three times larger than it was just a year ago. Hundreds of videos, photos, blog posts, and more were released to promote and highlight the benefits of Open Access to research and take the conversation even more deeply into the research community – and they absolutely did. We could celebrate the week as a success in numbers like these alone, but the numbers really only tell part of the story.