University of Maryland Job Location: Maryland Apply By: Open until filled Date Created: 07-20-2021
As the largest university library system in the Washington D.C.-Baltimore area, the University of Maryland (UMD) Libraries serve more than 41,000 students and 14,000 faculty and staff of the flagship College Park campus. The Libraries’ extensive collections, programs, and services enable student success, support teaching, research, and creativity, and enrich the intellectual and cultural life of the community. A member of the Big Ten Academic Alliance and the Association of Research Libraries, the UMD Libraries was honored with the 2020 Excellence in Academic Libraries award in the university category from the Association of College and Research Libraries.
The Coordinator will elevate awareness of library services, programs, and initiatives among key audiences and stakeholders through strategic and creative use of communication and marketing channels. A member of the Strategic Communications & Outreach Team and working under the direction of the Director of Strategic Communications & Outreach, the Coordinator will work within the collaborative environment of the University of Maryland Libraries to advance communications goals. Responsibilities include working with internal programmers to set and measure marketing goals; overseeing the content strategy for Libraries’ social media accounts; hiring, training, and supervising student assistants; coordinating event-based outreach; and assisting the Director with production of regular and targeted email communication with stakeholders; copywriting for marketing materials and news stories; and maintaining website content. Minimum Qualifications:
EDUCATION: Bachelor’s degree in marketing, communications, or related field.
EXPERIENCE: At least 2 years of professional experience in communications.
- Excellent written and interpersonal communication skills.
- Strong knowledge of the principles and best practices of digital communications, social media, and marketing strategies.
- High level of quality control through reviewing, editing, and proofing work.
- Ability to manage multiple projects under the pressure of last-minute deadlines and changing priorities.
- Ability to collaborate and communicate effectively with internal and external partners.
- Working knowledge of principles and practices of training and supervision.
- Experience supervising others.
- Event planning experience.
- Experience using a website content management system.
- Prior work experience in a higher education or library environment.
For the full position description and requirements, please go to http://www.lib.umd.edu/hr/employment-opportunities/staff-faculty-positions.
An application consists of a cover letter, which includes the source of advertisement, a resume, and the names and e-mail addresses of three references. Additionally, please submit two samples of your work that demonstrate experience with a variety of strategic communications projects/campaigns for which you had primary responsibility. These should include at least one writing sample as well as multimedia such as websites, publications, social media, or video. You may submit these in pdf format with your resume and/or include links in your cover letter to work that is currently online.
The University of Maryland Libraries are committed to advancing diversity, equity, inclusion, and accessibility. We support university and library efforts to create a more just campus environment, understanding the unique, interdisciplinary focus of libraries and archives as collectors and curators of the historical, literary, artistic, and scientific record. We provide collections, services, and programs that reflect the diversity of our community, heighten cultural awareness, and incorporate the histories, experiences, and expressions of those who have been historically marginalized and/or underrepresented. We work to ensure equitable access to our facilities, resources, and services.